User Interface | User Experience | Visual design
Throughout my five years of professional experience in advertising agencies,
I shuffled between website design and campaigns in both online and offline platforms.

Apart from design, I am experienced in user research, user acceptance testing and
I have an underlying knowledge of front-end development to validate every UI decision I make.


FWD Insurance
FWD Insurance
Rebranding, Art direction, Web design, UX Research
CapitaStar: STAR$®
CapitaStar: Spend your STAR$®
Art direction, Graphic design, Print, EDM
CapitaLand Malls x Grab
CapitaStar: Grab x CNY
Art direction, Graphic design, Animation, Web banner
FCI
FCI
Art direction, Web banner, Envelope, Brochure
MedNudge
MedNudge
Branding, Art direction, Mobile app, UX Research
CapitaLand Malls: Chinese New Year
CapitaLand Malls: Chinese New Year
Art direction, Graphic design, Web banner
Cleo Magazine
Cleo Magazine
Art direction, Web design
Playdough
Playdough
Art direction, Web design, Branding, Illustration
Slack
Slack
Iteration, Art Direction, Mobile app, UX Research
Fullerton Hotels
The Fullerton Hotels
Art direction, Web design, Styling guideline
CapitaLand Malls: After6
CapitaLand Malls: After6
Art direction, Graphic design, Social media ad, Web banner
Chope
Chope
Art direction, Graphic design, Social media ad, Web banners